full width image backing british farming

Backing British Farming

At Lidl, we’re so committed to backing the future of British farming, that 100% of our fresh everyday milk, butter, eggs, cream, chicken, pork and beef comes from our British suppliers – we call this commitment our Grassroots Partnership. It’s part of our £21 billion investment to show support for the next generation of British beef and dairy farmers. And with a Lidl help from our farming friends, we’ll continue to create more sustainable fresh, quality produce now and long into the future. But we don’t just stop at beef and dairy…We’ve partnered for longer with our passionate fruit and veg growers too. This ensures they can continue to grow in strength just like their fruit and veg. These longer contracts also help our farmers keep up their sustainable land practices now, tomorrow and for years to come.


And because the future is just as important as the here and now, our Grassroots Partnership has also been supporting the upskilling of 25 next generation British beef and dairy farmers over a 3-year period. As part of this partnership, Lidl is also providing Carbon assessments and consultant-led support to reduce their environmental impact.

Our Highlights

  1. British Grass-Fed Beef

    British Grass-Fed Beef

    Our grass-fed beef comes from cattle on a diet of at least 70% grass & forage, with at least 180 days grazing per year.

  2. Our future investment

    Our future investment

    Supporting the next generation of British beef and dairy farmers as part of our nationwide investment.

  3. Red Tractor assured

    Red Tractor assured

    100% of our British produce is assured by the Red Tractor, meaning its farmed with care.

  4. Fridge favourites

    Fridge favourites

    100% of our fresh everyday milk, butter, eggs, cream, chicken and beef is from British suppliers.

Supporting British Farmers

Supporting British Farmers

Whether it’s your favourite vegetables such as mushrooms, potatoes and onions, or fresh salads and fruit like apples, pears and berries, we are committed to working with British suppliers whenever possible, meaning you can back British when you shop with us at Lidl. We support British farmers, and have been developing long-term relationships with them to ensure their businesses are secure for the future. So, you can enjoy great quality fruit and vegetables at the best price, whilst helping us support British farmers.

* We’re backing the future of farming with £17 billion as part of our five-year investment plan.

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